The Edsel Graveyard -- a pointed REminder of 1958 and the American Auto Industry's Failures
Kit Foster and the Foster family at the beach, 1958. Beginning in 1958, The Foster family never again bought an American car.
Unemployment reached 20% in Detroit during the spring of 1958
A spring sales blitz at a De Soto dealer
American society was called into question after the October, 1957 launch of Sputnik I
Foreign car sales were up dramatically in the spring of 1958 -- and there was a fear tin Detroit that the American clove affair with the car was giving way to other attractions
Two popular sellers for 1957 -- the Studebaker Lark and Rambler American
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